Established in 1955, Royal Enfield Motors is now a part of the Eicher Group of Companies - a Rs.10 billion conglomerate. The Eicher Group has a range of interests in the automotive industry, including tractors, automotive gears, small trucks, exports, management consultancy and cartography.

Royal Enfield's corporate philosophy is built around quality and unflinching loyalty to the customer, a few reasons why the legendary Bullet is not just a bike but a motorcycling icon. The ruggedness and reliability of the bike is endorsed by the army, the police, the paramilitary forces and over 500 institutions which form part of the die-hard customer base of the Bullet, dubbed the "Rajagadi", or royal vehicle.

The verve of the Royal Enfield -Eicher nexus is reflected in the new line of Enfield bikes and the global technological tie-ups.

Royal Enfield has existing technical tie-ups with :

- AVL, Austria for new engines.
- FW Egli for high power engines for 535cc and 624cc.
- Criterion Engineers, UK for a new 5 speed transmission system.
- DB Designs, UK for styling.

The headquarters of Royal Enfield Motors is situated at Thiruvottiyur, Chennai, Tamil Nadu, India.

The company operates out of 12 area offices, 16 depots, over 250 dealers and 150 authorized service centers in India. Royal Enfield also exports to over 20 countries including Japan, USA, Canada, France, Germany and the UK.